Breaking the Tri-fold for On3PR
When On3PR asked us to produce a brochure that wasn’t predictable, we knew they didn’t need the typical corporate tri-fold brochure. Erik Wooten, our senior designer, thought up this 5″ x 5″ book. Slightly larger than a CD jacket, the square shape ensures that whether as a meeting leave-behind or in the mail, the brochure will be remembered. We based the cover on their logo and colors, but gave added visual interest and the appearance of motion. The interior pages echoed this motif while highlighting their message of subject-matter expertise and leadership.