Geoff Duncan was never supposed to be Georgia’s next Lt. Governor, but SRG loves an underdog. While other campaigns relied on the traditional methods of blowing their budgets up on radio and TV in the final days of the election, we decided to focus our efforts on a months long, full scale digital advertising effort. After a tough fought Primary against two tough as nails opponents, Team Duncan stunned the state of Georgia by winning the runoff and eventually cruising to victory on election night to become Georgia’s second ever Lt. Governor.