Rise of The Digital Ad Blocker

Digital ads can be one of the most cost effective ways for campaigns to reach voters, but as SRG Senior Account Executive and digital advertising guru Anthony Bonna points out in National Journal, “people who don’t want to see the ads are going to find ways to avoid them.” With the right digital strategist, you can rest assured that the ads you are paying for are actually being seen by your target audience. Check out the entire article from National Review HERE.